
Sustainable Hearth, a new name for European Home electric fireplaces. Owners Holly and John Markham (above).
Sustainable Hearth is both old and new. With roots from the 1990 when Holly and John founded European Home. European Home gas fireplaces were sold to Empire Comfort in May 2026. Our business focuses now on excellent quality electric fireplaces.
I started the business back in 1999, after discovering my interest in European design. While attending a trade show in London in 2002, I saw modern European fireplaces for the first time. I literally got goosebumps on the trade show floor. Good design moves you.
I find design to be emotional. Something visceral happens to you when you sit in a particularly well-crafted chair or hold the perfect hand-made coffee mug in your hands. I am largely self-taught in design so I feel fortunate to be a part of a thriving design community. We work with inspirational architects, builders, and designers who use them to realize their overall aesthetic. It really is a wonderful feeling to be a part of a larger design-driven community.
Fireplaces provide a gathering place and appeal to people because of their warmth and visual allure. They encourage conversation, relaxation, and it brings us back to our roots as people. There is simply an emotional and universal draw to fire.
As I’ve said I am in love with design and beautiful products. However, I also get a lot of pleasure out of putting things in order- Accounting, administration… in a way these things are a lot like design. All the little pieces have to come together to make a business work.